I Just Found GPT-4o Image Generation's Killer App

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Image Generation’s Killer App

I’ve been playing with OpenAI’s brand new Gpt-4o Image Generation function pretty much continuously since it came out earlier this week.

When I watched the livestream announcing the new system, I was skeptical about its ability to create photorealistic images. I’m still skeptical on that front. But I found something it can do incredibly well, that’s so much better.

With its ability to handle massive amounts of text—as well as the prompt understanding and world knowledge that GPT-4o Image Generation brings to table by being a true multimodal model—it absolutely excels at creating infographics.

Here’s a video I made about it:

You can basically hand the system any kind of data—whether that’s analytics data about your YouTube channel, an entire blog post, a list of statistics, etc—and instantly create an accurate, visually compelling infographic from it.

Here’s an example.

In my last email, I shared that I was experimenting with rendering beef tallow, because my YouTube viewers seem to care about it.

I decided to use GPT-4o to make an infographic illustrating the rendering process. To start, I asked it to write a basic blog post about “How to Wet Render Beef Tallow”. It did this effortlessly. Again, nothing new there—we know that LLMs do a great job of writing text.

Next, though, I asked it to turn that process into a compelling and accurate infographic. Here’s what it made.

Again, remember this is a one shot graphic. I didn’t edit in any text, change anything in Canva, etc:

That’s fantastic. The text is spelled correctly, the graphics are compelling, and best of all, they’re accurate.

Here’s what the “Strain Off Solids” step looks like in real life (Trigger warning for vegans!):

Compare that to Step 3 in the infographic. It’s spot on.

Making infographics used to be hard. Now it’s easy. And free.

This has huge implications for creators.

We can now illustrate any of our articles with a compelling original infographic. We can turn blog posts into downloaded, printable infographics that we can offer as lead magnets or simply add into our pages.

And at a personal level, if you’re a visual learner, you now have an incredibly powerful new tool. You can drop an entire scientific article into ChatGPT, ask for an infographic, and get something back that summarizes—visually—the salient points.

I’m going to keep testing GPT-4o Image Generation. But infographics are already proving to be the new system’s killer app.

Watch my full demo here: